ODOO - Apps to Boost Your Marketing
Mailing
Design efficient emails campaigns. Send, convert and track your success.
Odoo’s mailing software allows you to easily send mass mailings to your leads, opportunities and customers. Track the performance of mailing campaigns to improve conversion rates. Design professional emails and reuse templates in just a few clicks.
Odoo offers you solutions that work.
Send Professional Emails
Import a database of prospects or filter on existing leads, opportunities and lists of customers in no time at all.
Define email templates and reuse the content or specific design for your newsletter. Setup several email servers with their own IP/domains to optimise opening rates.
Organize Mailing Campaigns
Get real time statistics on the performance of campaigns to improve your conversion rate. Track emails sent, received, opened and answered.
Easily manage your mailing campaigns, discussion groups, leads and opportunities with our simple, user friendly and powerful platform.
Manage the whole marketing campaign in one place.
Integrated with Odoo Apps
Improve the way your users communicate with access to mass mailing features from every Odoo app.
Send templates of emails from CRM opportunities; select leads based on marketing segments; send job offers and automate answers to applicants; reuse email template in lead automation marketing campaigns.
Answers to your emails appear automatically in the history of every document with the social network module.
Clean Your Lead Database
Get a clean lead database that improves over time using the performance of your mailings. Odoo handles bounced emails efficiently, flags erroneous leads accordingly and gives you statistics on the quality of your leads.
Sending Emails in One Click
The marketing department will love working on campaigns. You can also give a one-click mass mailing feature to other users on their own prospects or documents.
Select a few documents (e.g. leads, support tickets, suppliers, applicants, list of customers, etc) and send emails to contacts in one click, reusing existing email templates and examples.
Follow-up On Answers
The chatter feature allows you to communicate with your customers more quickly and efficiently. Documents are created automatically (leads, opportunities, tasks, etc) based on answers to your mass mailing campaigns. Follow the discussion directly on the business documents within Odoo or via email.
All the negotiations and discussions are attached to the right document and relevent managers notified on specific events.
None of your ideas will be lost.
Campaigns Dashboards
Get the insight you need for making smarter mailing campaigns. Track statistics per campaign: bounce rates, sent mails, best content, etc. Clear and structured dashboards give you a direct overview of your campaign performance.
Live Chat
Engage directly with your website visitors to attract leads and boost online sales.
Odoo offers you online chat with customers and website visitors in real time. No need for special chat server, everything is done directly on your website.
Pop-up chat window appears on the screen as soon as someone visits your website.
Provide your visitors with information in a fast and simple way – direct chat with customers on your website has never been easier!
Direct Live Messaging
It’s simple and easy for visitors to navigate your website with this live chat feature.
With Odoo’s software you can chat with your customers online – no need for long emails and phone calls! Answer any questions they have – immediately and in real time.
Survey
Raise high quality insights through surveys, a great way to engage with prospects.
You need just a few clicks to make online surveys. Simple and clear; no need to make it complicated. With our intuitive interface, you can directly edit what you see with one click.
Create Neat And Professional Design
Odoo’s unique “edit inline” and building blocks approach makes survey creation surprisingly easy. You can drag and drop content online, edit any text that you see, following your needs.
Did you find a small error in a questionnaire? Do you want to add a new answer or change the text? Just click and change – it’s that simple.
Modify the design, edit questions, add more text and change the pictures in real time without using any external and complex interface.
Share Marketing Surveys Without Delays
Thanks to our built-in sharing system, gathering information is not time consuming anymore. Since your database is directly accessible from the survey tool, you can share your polls really fast and immediately get responses. You can react to your marketing needs and provide studies anytime.
With Odoo Survey app, you don’t lose time on the process and you can focus on the quality and quantity analysis.
Centralize Your Data And Make It More Valuable
Odoo provides a smooth synchronisation of your database. All information provided from the surveys is automatically assigned to the matching entry in your fully integrated database.
The results will be saved and always reachable for the moment when you need it. No more lost data! Run your statistics, measure response rates and extract the analysis without delay.
Events
GCreate sleek and attractive event pages Sell online and organize on site.
Odoo’s amazing events software allows you to organize, promote and sell events online. Whether you organize meetings, conferences, trainings or webinars, Odoo gives you all the features you need to manage your events and events’ websites.
Create Awesome Event Pages
Create beautiful event pages by dragging & droping well designed ‘Building Blocks’. Choose the best format and publish event photos, speakers, agenda, etc.
Odoo’s unique ‘edit inline’ approach makes website creation surprisingly easy. This user-friendly system allows you to make changes instantly, directly on the website. Do you want to introduce a speaker? To change the price of a ticket? To update a banner? Or to promote new sponsors? Just click and change.
It’s that simple.
Sell Tickets Online
Sell registrations to your events with the multi-ticketing feature. Events can be free or for a fee. Attendees can pay online with a credit card or with the invoice, based on your configuration.
Boost your sales with early-bird prices, special conditions for members or extra services with multiple tickets.
Clean Google Analytics Integration
Get a clear visibility of your sales funnel. Odoo’s Google Analytics trackers are configured by default to track all kind of events related to shopping carts, call-to-actions, etc.
All Odoo marketing tools and programs (mass mailing, marketing campaigns, etc) are also linked with Google Analytics, so you’ll get a full 360° view of your business
Promote Events Efficiently
Use the segmentation, the social network integration and the mass mailing features to promote your events to the right audience. Setup automated emails for attendees to be sent in need of a last minute details.
Make Your Events More Visible
SEO tools are ready-to-use, with no configuration required. Odoo suggests keywords according to Google most searched terms; Google Analytics tracks your shopping cart events and sitemaps are created automatically. Even do structured content automatically to promote your events and products efficiently in Google.
Leverage Social Media
Create new landing pages easily with the Odoo’s “inline edition” feature. You can send visitors of your different marketing campaigns to event landing pages in order to optimize conversions.
Organize Your Tracks
Add a talk proposal form on your event websites to allow visitors to submit talks and speakers. Organize the validation process of every talk, and schedule easily.
Odoo’s unique frontend and backend integration makes organization and publication extremely simple. Easily design beautiful speakers’ biographies and description of the talks and presentations.
Agenda and List of Talks
Get a beautiful agenda for each event published automatically on your website. Allow your visitors to easily search and browse through the program and talks; filter by tags, locations or speakers.
Manage Sponsors
Add sponsors to your events and publish sponsors per level (e.g. bronze, silver, gold) on the bottom of every page of the event.
Sell sponsorship packages online through Odoo eCommerce software for a full sales cycle integration.
Schedule
- Calendar of Events
- Publish related documents
- Resources allocation
- Automated purchases
- Multiple locations and organizers
- Mobile Interface
Sell
- Online or offline sales
- Automated invoicing
- Cancellation policies
- Specific prices for members
- Dashboards and reporting
Organize
- Advanced Planification
- Print Badges
- Automate Follow-up Emails
- Reviews
- Min/Max capacities
- Manage classes and resources
- Create group of attendees
- Automate satisfaction surveys
Community Builder
Build and engage with communities with forums, Q & A, mailing lists.
Community Builder offers you various ways how to build, strengthen and engage your community. It consists of a help forum, blogging platform and mailing list subscriptions – all these awesome features are avaible in this single app.
No need to install any aditional programs or to make a complicated change in your software – everything you need is integrated in Odoo’s user-friendly, simple and professional app.
Help Forum
Create your own Help Forum that can be integrated directly on your website. This Q&A platform allows your customers and the whole community to ask questions about any area of they interest. They can ask for tips on how to use your services or for examples from other users. You, as well as anyone else from the community, can reply and/or start a further discussion on specific topics.
Contributors can also get karma: depending on the number of answers, comments or any other activity, the karma can increase and give them more access in the moderation of the forum.
Having a structured Q&A help forum on your website is an easy way how to provide fast, professional and accurate information to your visitors.
Create Great Company Newsletter
Odoo’s “mailing lists” feature also allows you to create public mailing lists for your newsletters or for any kind of community mailings.
It’s a great way how to announce a big change in the company, release of a new product or other important news to your wide audience and followers.
Easily create newsletter mailing list by adding a template form on the website, where your visitors can subscribe by simply adding their email address which will be automatically added to your database.
You can also allow company mailing lists subscription – your community members can subscribe to the mailing list and then get a full access to the group. They can send and receive emails, read archives, start their own discussions, etc…
Start Blogging!
Create blogging platforms directly on your website and publish blog posts, articles, news and updates about your company and/or your products and services.
With well-designed ‘Building Blocks’ with simple drag&drop system can be used to create beautiful blog posts that perfectly integrate images, videos, call-to-actions, quotes, banners, etc. Use our templates or your own ideas to create something new.
Lead Automation
Design campaigns, refine segmentation, automate actions and track performance.
Odoo’s module “Lead Automation” provides you with a lead automation through marketing campaigns that are fully adaptable and customizable.
The campaigns are dynamic and multi-channels, allowing you to follow your marketing strategy in a way that fits your needs.
Marketing Campaign Management Software
This powerful app will help you to drive the marketing performance up and to optimize campaigns from lead to close.
You can define segments and lead your campaign activities by specific area. Then you can analyze the results to verify the performance of campaigns and their commercial impact.
Create Your Own Email Marketing Campaign
Design marketing campaigns like workflows, including email templates to send, reports to print and send by email, custom actions and other examples.
Run your campaign in simulation mode to test it real-time or accelerated, and fine-tune it for the best results.
You may also start the real campaign in manual mode, where each action requires manual validation.
Campaign Statistics
Launch your campaign live and watch the statistics as the campaign does everything fully automatically.
Marketing campaign management system offers you to track statistics for each of your campaigns and have a full overview of your marketing actitivies.